ZingHR is one of the leading HR firms, they provide cutting edge solutions to meet the various needs of the organizations. They are the main driving force and believe in going beyond Automation, they focus on providing bespoke and optimum solutions that facilitate the growth of business and Enhance overall Employee Experience.

Project Background

IT and Software

ZingHr believes in following Employee Centric and Mobile-first Approach. It provides quick and effective solutions for the betterment of the workforce across all the levels of the organization irrespective of the geographical boundaries and hindrances. They cover all the vital spectrum from onboarding, to offboarding to employee retention

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Cloud Based HR Solutions Provider

ZingHR is a reputed HRMS software solution provider. It has a good reputation in the market for its edge apart technological expertise, great customer service, advanced software and HR solutions. The intense competition in the industry and the highly volatile market has made it imperative for ZingHR to make its own distinct mark in the industry with the help of an SEO website and increase its overall presence in the digital world. The lure to generate organic traffic, increase the number of visitors and conversions was challenging. It spawned the need for an optimum SEO strategy.

Creating an optimized SEO website
Create Brand Awareness
Maximizing brand visibility
Improving user experience
Hook the attention of visitors
Improve traffic from organic search
Increase visitors on the website
Increase conversion rate
Increase the number of enquiry

Strategy

Website Optimized as per SEO Point of View Create Service pages of unique content to drive organic site traffic. Create a custom link building strategy to further exploit the unique content. Online Presence Matters!! Our team of experts identified various opportunities to scale organic visibility, traffic and online presence like:

Developed an integrated and optimized site with a well thought and researched keyword strategy
Organized and systemized the site content with unique and compelling content
Created SEO friendly & user-friendly website
Continuously monitered the progress of the strategy and conducted a comprehensive SEO audit to identify and remove constraints and issues if any.

Results

The ranking of the ZingHR website increased considerably. It started to rank on the first pages of the SERP and hence started pulling organic traffic. The overall traffic to the website started increasing at a great speed while providing satisfaction to our patrons

The SEO optimized website started ranking on the 1st page for competitive keywords with very high search volume
Increase in website traffic

The development of an integrated & SEO optimized website lashed with properly researched keywords shown us growth in website users from 76,553 to 203,526 with an average increase of new users by 145.90%.Service pages with unique content pushed the success rate of goal completion by 244.00%.

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Great team, very honest and very dedicated to get things done. They are a great agency to work with and absolutely recommended.

Mr. Ravi Kikan, ZingHR

Head Of Marketing & Growth

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Case Study

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