by Nirlep Patel | Jul 5, 2013 | Mobile Website
The dynamics of advertisement are changing again. The race to grab maximum viewer attention is getting hotter. And in such a cut-throat scenario, Mobile phones are emerging as a leading platform to market. The reason is very simple: Advertising is effective only when...
by Nirlep Patel | Jul 26, 2013 | General
STOP SELLING. START ENGAGING. Original stories matter. In today’s competitive world filled with hundreds of brands trying to outdo each other, personalized content is the way to win a loyal audience. And here’s where content marketing assumes importance. Simply put,...